Cool Milk was established with the hope to provide milk for children, they decided to provide free milk for children under 5 years old and allow parents to pay for a supply of it for a low price and they have been providing this service for schools since 1998 and for parents in 2001.
Our design team designed this website over a couple steps we had to create the logo and mascot to catch the attention of the viewers and then we build the website to make it very easy for the viewers to do business with this company.
Our design team was very happy to work with such a well meaning company, and we were very happy to design the character, it was fun to design this character to incorporate all parts of the company into a simple character design.
We started to work on the homepage with a concept page, we wanted to create a child friendly environment, with an easy way of allowing the parents to pay for their child’s milk, you can find the register, payment options and you can manage your account from there.
When creating the mascot for cool milk, we wanted to created something that was connected to milk, and was kid friendly, so this jolly cow design was an the most obvious decision, the cow in this illustration has a tam o Shanter hat on to show the companies Scottish roots.
We created a promotional event where a person could win a amazon gift card worth 250 pounds , it includes the logo of cool milk, and amazon alongside our mascot, with the contrast of blue and yellow, the amazon logo pops out, drawing attention to it.
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