Important Factors Concerning the Usability of Your Website
Having a website that is visually appealing is incredibly important. It gives the user an insight into the business, gives them a sense of credibility and helps to both establish and cement your brand.
This makes your business more recognisable and in turn, helps to build a sense of trust. The usability of your website, however, is equally important and it is what marks the difference between a user staying on your website and quickly jumping ship. There are many variables to consider to ensure that your website is well rounded and ticks all of the boxes. Here are a few that we believe to be crucial: