When designing a new logo and branding for any client, we dedicate considerable time to researching the organisation in depth to craft a unique and recognisable logo that resonates with the company’s values and target audience. For Perfect Balance Studio, we presented several logo concepts, each with different fonts and colour schemes. This process allowed the client to gather feedback from their team, ensuring that we captured the essence of their brand. Once the final logo was chosen, we moved forward with building a cohesive brand identity that aligned colour palettes, typography, and design elements for both social media and print materials.

Perfect Balance Studio approached Made in Scotland to develop a fresh new website that would reflect their organisational values while remaining accessible to a wide audience. Their primary goal was to make their range of premium videos more readily available to their customers online. To achieve this, we implemented user-friendly software, enabling customers to log in and access the resources and exclusive online content provided by the studio. This streamlined system enhanced the overall user experience, making it easy for clients to navigate and use the website’s offerings.

With the new website and branding in place, Perfect Balance Studio now has a modern, cohesive digital presence that reflects their professionalism and commitment to high-quality service. The integration of user-friendly software for video access provides their clients with seamless interaction, allowing the studio to extend its reach and maintain strong engagement with its audience. Through this comprehensive approach, we ensured that both the branding and digital platform supported the studio’s growth and customer satisfaction.

“Perfect Balance has from the beginning enjoyed a professional and friendly support from everyone at Made in Scotland. They have created and built our successful webpage and assisted with growth as we progressed. I cannot speak highly enough of their talents and expertise along with their patience and creativity to continually ensure we deliver our company to the world. Our thanks to all of you.”
Tom Nasmyth – Perfect Balance – 23rd | June | 2013